Media Kit

Fact Sheet

Mission Statement

BCFCF provides fast, direct, and compassionate financial relief for non-medical expenses to Central Florida families impacted by breast cancer — so they can focus on healing, not bills.

Who We Are

  • Founded in 2017 by breast cancer survivor Leah Grieger.
  • Now an independent 501(c)(3) nonprofit serving Central Florida.
  • Led by Executive Director Ashley Lloyd, a survivor still in treatment herself, alongside a passionate volunteer board.

What We Do

  • Financial Assistance: Immediate support for essentials like rent/mortgage, utilities, groceries, gas, and childcare during treatment.
  • Community Support: Survivor spotlights, local partnerships, and events that unite the community with families impacted by breast cancer.
  • Awareness & Advocacy: Education and storytelling that shed light on the real challenges of breast cancer survivorship.

Impact Snapshot (2024–2025)

  • $180,000+ in direct financial assistance provided since founding (through 2024)
  • 150+ families supported across Polk, Hillsborough, and Pinellas Counties
  • Average turnaround: just 7–10 days from application to assistance (before the 2025 pause)
  • Survivor Voices: New Friday Stories series launched in 2024, spotlighting a different survivor each week and reaching thousands across social media

Signature Events

  • Pink Ribbon Gala – Garden of Hope (October)
  • Jeepin’ for a Cure (November)
  • Power in Pink 5K (Spring 2026)
  • Breast Fishing Tournament (October)
  • Shortcakes & Screenings (March 2026, free mammograms + community event)

Ways to Support

  • Donate: One-time or monthly giving directly fuels patient assistance.
  • Sponsor: Partner with us through signature events.
  • Volunteer: From a few hours to a leadership role, there’s a place for everyone.

Contact

Breast Cancer Foundation of Central Florida
Lakeland, FL
alloyd@bcfcf.org | www.bcfcf.org
Follow us: (Instagram, Facebook, LinkedIn)

Help a local family breathe easier.

Your gift provides immediate relief for individuals and families in active breast cancer treatment — keeping lights on, rent paid, and families stable when life feels overwhelming.

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